Brand Specific Branding

Objective:
01 - Create a Reel for Instagram that presents the Software company, sharing our history, values and training programs. (9:16 1920x1080)
02 - Adapt the format of the final video for Linkedin (1:1 1080x1080) 03 - Create the Reel and Linkedin cover to be displayed on the Instagram feed
With this approach, you will have a specific focus and will be able to convey relevant information in an engaging way.
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About the Company
*********** is a company with ideals of innovation and collaboration that we want you to present in this material.
Our manifesto describes us in the best way:
We are made up of people who have the xx culture within them.
People like us see challenges as opportunities for growth, recognize in others the complement of their skills, value collaboration and respect differences.
Here, knowledge circulates and makes the high technical level scalable. We are deeply committed to excellence, adaptability and transparency in all our actions.
We offer more than just relevant technological solutions; we deliver strategies that transform markets, habits and behaviors.
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Briefing:
*********** has three decades of history, a period that has allowed us to consolidate ourselves in the technology market and gain the expertise to boost the businesses of the largest companies around the world.
The classic story of a technology company that was born in a garage is also part of our foundation. Back in the early 1990s, three young people got together with the goal of starting their own business.
Since then, many events have contributed to our history. Changes in technology, corporate restructuring, the millennium bug and market transformations have been some of the challenges that have emerged along our path and made us stronger.
Since the beginning of our history, we have had Software Development as our main objective, but the idea that "quality of delivery is the best seller" guides our decisions and contributes to our position today as one of the largest technology companies in Brazil.
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Use the brand manual to create the visual style of the video, using standard colors and fonts. We would like to see a technological and modern aesthetic.

We are sending some videos of our headquarters so that they can be used in the construction, but you can also use a free video bank to insert videos that can represent our beloved employees.

Suggestion:

- Part 1

Who is xx and what can we do for your business?

With a high technical level, we use the best of Software Engineering and the technologies appropriate to the needs of each client.

- Part 2

Our biggest selling point is the quality of delivery, after all, we work with companies that are references in the retail, finance, technology segments, among others.

Today, we can say that we are consolidated among the largest technology companies in Brazil.

- Part 3

We are made up of people who have the xx culture within them.

People like us see challenges as opportunities for growth, recognize in others the complement of their skills, value collaboration and respect differences. Here, knowledge circulates not only through networks, but throughout all our offices, passing through all sectors and in the most welcoming way possible. - Part 4 We also transform lives! Many people have already entered the world of technology through xx's training programs and have had their realities completely transformed. (Introduce the identity of each of the training programs) *** Lets Code xx Crescer xx Reset xx Bold - Part 5 We operate from end to end, with a vision of the whole that makes us capable of truly boosting the technology of your business. Come with us to go further! - Part 6

Closing with xx's identity with slogan
(can animate the brand, but without deconstructing it.)
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Requirements:
· Must contain a soundtrack.
· Perform audio and image processing if necessary.
· Stabilize images if necessary.
· Contain animation effects in texts
· Animation and transition effects during the video are evaluation points.
· Can use videos/images from free image banks.