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Digital Coupon Marketing in Brazil

Marketing and communication

  • Project status

    Open

  • Interested

    0

  • Posted at

  • Location

    The project can be completed remotely

  • Budget

    In consultation

  • Posted by

    Agil

Job description

I do not speak Portuguese, only English. This text was translated by Google.

I am looking for a specialist in comprehensive market research with specific knowledge of the Brazilian marketing landscape in the scope of digital coupon discounts, promo codes. Ideally, specialist in post-transactional cross-marketing marketing.

I need to understand the competitive landscape for digital coupons.

I need to understand the main traffic platforms (news sites, social media, e-commerce, mobile games, etc.).

Digital coupons and promo codes - in which categories will they be most effective?

How developed is the advertising market in terms of CPA (cost per action) offers, revenue share offers, what are the rates?

What are the CPA rates for issuing and activating credit cards, debit cards, SVoD services (e.g. Netflix), educational services, gambling services?

For which categories are the CPA rates the highest?

Traffic partners: what are there, what is the coverage, how much do they cost?

Average CTR rates of placements for major marketing channels?

I am interested
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